Omnivore is a documentary series created and narrated by acclaimed chef René Redzepi of Copenhagen’s Noma restaurant. Exploring the cultural, historical, and environmental impact of eight essential ingredients - chile, tuna, salt, banana, pig, rice, coffee, and corn - the series captures the deep ties between food and humanity. This pitch concept proposes a minimalist, type-driven design system that complements the epic cinematography while reinforcing our connection to the land. Typography evolves organically with each episode’s environment, reflecting the unique character of each ingredient’s origin.
Typographic experiments using landscape contours and figure print textures
Each location carries its own distinct, epic character. The widescreen format amplifies both the grandeur of the landscapes and the intimacy of interior spaces. Juana was selected for the locators, with a wide typesetting that echoes the cinematic framing.
